Hi, I’m Jel.

Senior UX Designer, Product Designer & Researcher

Helping game and product teams reduce risk, uncover player needs, and deliver impactful experiences through research-driven design across mobile, console, PC, web, and live-service games.

Product Discovery  â€¢ User Research  â€¢ Live Service  Design  â€¢ Accessibility  â€¢ Systems Thinking  â€¢ Cross Functional Leadership  â€¢ Design Strategy

Specialities

Featured case studies

Call of duty

Building a research practice for lifecycle marketing and player-facing experiences.

Read Case Study

Evermerge

Driving engagement through live-service event and feature design

Read Case Study
Kerbal Space Program 2

Kerbal Space Program 2

Reducing complexity and improving player understanding in a deep simulation environment

Read Case Study